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NEWS
FOR IMMEDIATE RELEASE |
Hard Rock Expands Social Gaming Portfolio with Launch of Hard Rock Dice Party Game
CLEVELAND, OH (August 23, 2022) – Hard Rock Digital today celebrated the global release of Hard Rock Dice Party as it continues to extend the brand’s legendary entertainment experience to players anytime, anywhere. Hard Rock Dice Party is Hard Rock Digital’s first casual (non-casino) mobile game and was developed by Cleveland-based DECK of DICE Gaming.
With Hard Rock Dice Party, all-ages mobile players are pitted against family, friends or Hard Rock gamers from around the world and roll their way through a series of strategic challenges to capture distinct hands of playing cards (ex. flush) arranged on nine dice. The engaging gameplay combines the fun of dice games and playing cards with an entertainment experience that only Hard Rock can provide.
“The worldwide release of the Hard Rock Dice Party game marks an important milestone in the expansion of our social gaming portfolio as we continue seeking exciting ways to engage both current fans and new players with the Hard Rock brand of mobile entertainment,” said Rory Shanahan, Hard Rock Digital Vice President of Games & Omni-Channel Entertainment. “Players will appreciate the fun and strategic multiplayer gameplay while enjoying opportunities to earn real rewards from Hard Rock Hotels, Hard Rock Cafes, the Rock Shop and more.”
Both free to download and free to play, Hard Rock Dice Party will also soon give players the opportunity to earn real world rewards through the game’s integration with Unity by Hard Rock®, which is accepted at participating Hard Rock locations worldwide. By connecting their mobile gaming experience to their Unity by Hard Rock account, Hard Rock Dice Party players will be able to gain access to the global world of Hard Rock by earning Tier Credits, Unity Points and more through their gameplay.
Tom Donelan, CEO of DECK of DICE Gaming, says, “We’re excited for the worldwide release of Hard Rock Dice Party, which will bring a new form of social entertainment to mobile gamers worldwide. For DECK of DICE Gaming, it was a pleasure partnering with Hard Rock Digital to expand their casual offerings and a thrill to develop a game capable of delivering the legendary Hard Rock experience to their global network of gamers.” Hard Rock Dice Party is available on the Apple App Store and Google Play store and can be found by following this link: https://onelink.to/c3xadp
ABOUT HARD ROCK DIGITAL
Hard Rock Digital is the exclusive Hard Rock International and Seminole Gaming vehicle for interactive gaming and sports betting on a global basis. Known the world over for its famous cafes, casinos, hotels, and music memorabilia collection, Hard Rock’s legendary hospitality and entertainment serves as our foundation as we build the future of sports betting and internet gaming. Headquartered in Hollywood, Florida, and with offices in Austin, Texas, Hard Rock Digital is dedicated to creating the best place to play for sports fans and mobile gamers everywhere.
For news, visit HardRockDigital.com or follow @HardRockDigital on Twitter.
ABOUT DECK OF DICE GAMING
DECK of DICE Gaming, Inc. is a privately held game developer based in Cleveland, OH and with virtual teammates around the world. The company is developing a family of action-oriented games for both the mobile gaming market and the casino gaming market. Deck of Dice® is a registered trademark of Deck of Dice Gaming, Inc. For more information, please visit www.shakeitupdice.com
With Hard Rock Dice Party, all-ages mobile players are pitted against family, friends or Hard Rock gamers from around the world and roll their way through a series of strategic challenges to capture distinct hands of playing cards (ex. flush) arranged on nine dice. The engaging gameplay combines the fun of dice games and playing cards with an entertainment experience that only Hard Rock can provide.
“The worldwide release of the Hard Rock Dice Party game marks an important milestone in the expansion of our social gaming portfolio as we continue seeking exciting ways to engage both current fans and new players with the Hard Rock brand of mobile entertainment,” said Rory Shanahan, Hard Rock Digital Vice President of Games & Omni-Channel Entertainment. “Players will appreciate the fun and strategic multiplayer gameplay while enjoying opportunities to earn real rewards from Hard Rock Hotels, Hard Rock Cafes, the Rock Shop and more.”
Both free to download and free to play, Hard Rock Dice Party will also soon give players the opportunity to earn real world rewards through the game’s integration with Unity by Hard Rock®, which is accepted at participating Hard Rock locations worldwide. By connecting their mobile gaming experience to their Unity by Hard Rock account, Hard Rock Dice Party players will be able to gain access to the global world of Hard Rock by earning Tier Credits, Unity Points and more through their gameplay.
Tom Donelan, CEO of DECK of DICE Gaming, says, “We’re excited for the worldwide release of Hard Rock Dice Party, which will bring a new form of social entertainment to mobile gamers worldwide. For DECK of DICE Gaming, it was a pleasure partnering with Hard Rock Digital to expand their casual offerings and a thrill to develop a game capable of delivering the legendary Hard Rock experience to their global network of gamers.” Hard Rock Dice Party is available on the Apple App Store and Google Play store and can be found by following this link: https://onelink.to/c3xadp
ABOUT HARD ROCK DIGITAL
Hard Rock Digital is the exclusive Hard Rock International and Seminole Gaming vehicle for interactive gaming and sports betting on a global basis. Known the world over for its famous cafes, casinos, hotels, and music memorabilia collection, Hard Rock’s legendary hospitality and entertainment serves as our foundation as we build the future of sports betting and internet gaming. Headquartered in Hollywood, Florida, and with offices in Austin, Texas, Hard Rock Digital is dedicated to creating the best place to play for sports fans and mobile gamers everywhere.
For news, visit HardRockDigital.com or follow @HardRockDigital on Twitter.
ABOUT DECK OF DICE GAMING
DECK of DICE Gaming, Inc. is a privately held game developer based in Cleveland, OH and with virtual teammates around the world. The company is developing a family of action-oriented games for both the mobile gaming market and the casino gaming market. Deck of Dice® is a registered trademark of Deck of Dice Gaming, Inc. For more information, please visit www.shakeitupdice.com
